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Wood Box Soap

Shelley Ferrador

Bob and Shelley Ferrador are both New Jersey natives who reside in Monmouth County with their two children, Alexandra and Zach. During their eighteen years of marriage Shelley has worked part-time for a printing company, and Bob was a corrections officer until he retired in 2016. They recently purchased Wood Box Soap and thus began a new chapter in their lives. While raising their children, Shelley had often been called upon for her creative expertise in making intricately designed cakes for friends’ birthdays, unique party favors, and eventually natural dog products to soothe the sensitive skin of the bulldogs they owned and bred. They noticed many products intended to clear up skin conditions had elements in them that further aggravated them instead. Shelley diligently did her homework, experimented with many formulas and was able to come up with products that were both safe and effective for her beloved pets and marketed for others to purchase too. Throughout this venture she had people approach her with similar skin sensitivities and complaints, who were seeking a more natural approach for themselves as well. Shelley once again began researching and experimenting to create products that would look, smell and feel fresh and pleasing without the harsh chemicals. Her products were sold at craft fairs and online. An opportunity presented itself in 2018 when Wood Box Soap became available to purchase. The company uses ingredients, such as goat’s milk, honey, and beeswax, to formulate homemade soaps, lotions, scrubs, and lip balms, which was precisely the creative endeavor they were looking for. As new proprietors, there was much work to be done, and it became a family business with all hands on deck. Shelley is in charge of all production, recipes, and ordering, Bob maintains the equipment, and the children, now in their teenage years, help wherever they are needed. Their favorite part is trying out the new soaps and scents, especially those that smell like the ocean and remind them of summer days spent on the beaches of New Jersey. They also enjoy watching as the ingredients come together, ready to be cut into bars for people to enjoy. They envision taking this already well-respected company to new heights while maintaining high standards and affordable prices. They are eager to share their creations with the public and to help make the natural approach the common approach and not just for a niche market. For a list of featured products, please visit Or

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